This spring, mobile fierce. Final week, in China Mobile Official Announcement of the Hong Kong listed firm, announced that its wholly owned subsidiary of China Mobile Guangdong Branch (hereinafter referred to as "Guangdong Mobile") has conditionally agreed to buy 39.eight billion yuan Shanghai Pudong Improvement Bank 2.2 billion new shares. Immediately after completion of the transaction, China Mobile will adopt a wholly owned subsidiary Guangdong Mobile holds 20% stake in Shanghai Pudong Improvement Bank, Shanghai Pudong Improvement Bank to turn out to be the second largest shareholder. China Mobile Chairman and Chief Executive Wang To the outdoors planet that Shanghai Pudong Improvement Bank shares trading has been approved by both boards of directors, the next step requires shareholder approval, regulatory approvals and other countries will carry them out. Action for the shares, Wang produced it clear that, to let China Mobile to accelerate development Mobile Payment se rvices, and mobile phone carrier to promote B2C, C2C and other e-enterprise. China Mobile this, a ripple, "mobile payment" is defined as the blue ocean years ago emerging markets after once more the highest level by all concerned. China Mobile 3G To be offered outdoors of the Blue OceanFor ambitious China Mobile, though currently has 520 million customers of the scale of help, but how to further deep-level mining worth-added potential of every and just about every user is the true mission of their enterprise operations. Therefore in recent years, China Mobile's enterprise tentacles continue to extend to other associated industries, the wireless music club has turn out to be the authority of the pop music market, media platforms, compared with China Mobile, Phoenix shares reserved for the channel to enter the material communication market, in construction Read the base and handset application computer software base will make full use of 3G platform, as a lot as possible to gr asp the worth-added mobile Web market. But Wang seems that these practices on China Mobile is only the "conventional mode of development, although nonetheless there is a corresponding space, but not enough." Wang stated in an interview, so this and Pudong Improvement of Monetary Institutions to join hands to create 3G mobile payment is in the new era will be opened up by the Blue Ocean, which is mobile information applications to extend services, mobile payment will grow to 10 billion for new information applications. 10 billion for this potential market, China Mobile has taken amazing pains. As the China Banking Regulatory Commission stipulates that non-economic institutional investors the economic sector can only be registered by the firm in Mainland China, so China Mobile's Guangdong with a stake in the firm to implement the plan. At the exact same time as the choice of Pudong Improvement Cooperation Object is in massive aspect mainly because of the size of Pudong Improve ment moderate, affordable value, compared to massive banks shares, the shares of China Mobile and voice are not too tiny. Wang stated that the cause for strategic investment banks, mainly because according to China Mobile in Chongqing, Hunan, Guangdong, four in the pilot expertise, in the future to deal with most massive commercial banks, whilst banks will need to have powerful help, want with a bank formed a strategic partnership. Wang, presently in the mobile phone has been excavated to spend a lot of advantages from the content. Such as brush mobile phone consumption fee will be charged and mobile phone organizations to spend cooperative movement will be provided discounts. Whilst escalating revenue, but also for mobile phones to spend to hold the user stickiness and lower churn. Mr Wang stated right after the Guangdong pilot mobile mobile commerce, the firm that the enterprise has a especially vibrant future. "Mobile is the top way to universal micro-payment." Wang state d, "China Mobile has 500 million customers, if 20% of consumers use, there are 100 million consumers to turn out to be mobile e-commerce customers." Wang in the future vision of mobile payment services, mobile payment will be charges, but as lengthy as the scale is massive enough will be capable to have enough income, such as micro-payment, merchants will present discounts of China Mobile, a different instance, electronic transfer and electronic remittance, and the possibility for a range of new enterprise would be an crucial supply of income. Of course, additional enterprise models are nonetheless exploring. Battle for this mobile payment detonated In the mobile payment market, China Mobile bullish vibrant "money" King of the exact same time, other suppliers did not recover from. In fact, though there is no fanfare, but banks and fixed Web has been recognized third party payment suppliers are also eyeing the mobile payments market, continuously hunting for suitable models h ope to advance to occupy the site. The high-profile stake in Pudong Improvement of China Mobile is likely to be mobile payment market, "Operating" to upgrade between the prescribed and over the next few years may be heating up.
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